21 Days Of Beauty Event at Ulta

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The 21 Days of Beauty event is one of Ulta Beauty’s most popular sales events, offering deep discounts on a wide variety of beauty products, including makeup, skincare, haircare, and more. This event typically takes place twice a year, in the spring and fall, and is a huge draw for beauty lovers who want to score high-quality products at discounted prices.

Origins of the 21 Days of Beauty:

The event was launched by Ulta Beauty as a way to engage its customers and provide a highly anticipated shopping experience that offers exclusive daily deals over a 21-day period. Each day during the event, Ulta features a selection of products that are offered at up to 50% off, often showcasing well-known brands or cult-favorite items.

The idea behind the 21 Days of Beauty was to create a fun, time-limited event that kept customers coming back daily to discover new deals and add highly sought-after beauty products to their collection at unbeatable prices. Over time, this event became a flagship sale for Ulta, garnering a loyal following and growing in scale and popularity with each iteration.

Key Features:

  • Daily Deals: New products go on sale every day of the event, meaning customers need to check in regularly to catch the best offers.
  • Top Brands: The sale often features significant discounts on popular brands like Lancome, Too Faced, Urban Decay, IT Cosmetics, and more.
  • Exclusive Discounts: Items are often marked down 40-50%, with some “flash” deals offering even deeper discounts for a limited time.

The 21 Days of Beauty event helps Ulta Beauty generate excitement and build customer loyalty while introducing shoppers to a wide range of beauty products they may not have tried before.

It’s become one of the most highly anticipated events for beauty enthusiasts, and many customers eagerly wait for it to roll around each year.

1. What are the best times of year to find great deals at Ulta Beauty?

Ulta Beauty has some of its best sales during major events like the 21 Days of Beauty event in spring and fall, as well as during Black Friday, Cyber Monday, and Holiday Sales. Additionally, Ulta offers significant discounts during seasonal sales like Summer and Winter Clearance, and their Ultimate Sale events.


2. How can I get the best discounts during Ulta Beauty’s 21 Days of Beauty event?

During Ulta’s 21 Days of Beauty event, you can find amazing deals on top-selling products, with daily flash sales featuring up to 50% off skincare, makeup, and more. To get the best discounts, plan ahead, check the daily deals schedule, and make sure to sign up for their Ultamate Rewards program for even more exclusive offers.


3. Does Ulta Beauty offer any special promotions for their loyalty program members?

Yes! Ulta Beauty’s Ultamate Rewards program offers members exclusive discounts, birthday gifts, early access to sales, and points on every purchase that can be redeemed for rewards. Members also get access to special promotions like Bonus Points Days, which allow you to earn additional points on purchases.


4. Are there any secret or hidden discounts available at Ulta Beauty?

Ulta Beauty occasionally offers “secret” deals, such as flash sales or surprise daily deals that are not widely advertised. To catch these, it’s a good idea to follow Ulta on social media and subscribe to their email newsletter, where they send alerts on limited-time offers and exclusive discounts.


5. How can I save the most on my Ulta Beauty shopping spree during the holiday season?

During the holiday season, Ulta Beauty offers some of its best discounts on gift sets, exclusive bundles, and doorbusters. To save the most, keep an eye out for the Black Friday and Cyber Monday sales, shop their holiday gift sets for maximum value, and use any available coupon codes or free shipping offers. Additionally, signing up for Ulta’s email alerts ensures you’re notified about special holiday offers as soon as they’re available!


This Q&A should be helpful for those looking to maximize their savings while shopping at Ulta Beauty throughout the year!